Is making the food look presentable a harder task than cooking? For sure, giving a yummy look to the food is an art and an extremely important one in today’s times of advertising.
The beautifully stacked Pancakes or the layers of Cream on your Cappuccino might look tempting to you but are Food Stylist In Jaipur you aware of the person who is responsible behind making the looks of your food yummy? The credit for giving an alluring look to the food being presented in Magazines, Cookbooks, Advertisements and Books goes to the food photographer. She ensures making even the tiniest portion on the plate look attractive and inviting.
The planet of the Food Photographer is a magnificent one full of Brushes, Knives, Toothpicks, Sponge Brushes, Thread, Spray Bottles, pins, Hot Gun and Food Colour. Her job is fascinating as she makes the food ready for the Camera by giving a captivating and an irresistible look and this is tougher than cooking the food.
What is styling of the food?
Food Styling is arranging the food in a manner in which it looks flawless and immaculate for the Camera. As per Niharika, renowned food photographer, the motive behind presenting Top 10 Food Photographers the food is not only attracting the Eye but also tempting the taste buds. It’s natural for the Chefs to design the food but food styling is about arousing the emotions via language of visuals.
Stylist works along with the Photographer for creating strong representations for the F and B brands, Restaurants and Hotels for varied types of applications for their Marketing. Each photograph of a food stylist possesses the message, the mood and the feel the restaurant wants to convey. The concentration is more on the appearance of the food rather than the taste. Food photography and food styling complement each other.
Is making every shot appear enticing a challenge?
Food Photography requires enormous skills. Since there are no set and standard formulas, therefore, making every shot look different is an art.
Why some of the ingredients react the way they do? When the ingredients appear to be the same, can one ingredient be a substitute of the other ingredient? Can the substituted ingredient be more stable and appear to be more presentable during the shoot?
Let’s take an example of the Cucumber Raita. What would be the result of adding salt to the curd? Cucumber would release ample water into the curd and spoil the entire appearance of the Raita before the shooting of the final shot. So, the Salt should actually not be added Food Photographer In India and rather the Raita should be garnished with Masala and mints for making it look tempting.
The cooked food does not have a long life therefore; presenting the food for letting it remain fresh within the stipulated time is another challenge being faced by the Food Photographer.
Does Food Photography involve Faking?
Certain tricks are indulged in making the food meet the standards expected by the restaurants. For example-Making the Chicken remains raw from inside makes it shrink less therefore, Food Photographer In Jaipur the food photographer informs the restaurants to roast the entire Chicken only from the outside.
Everything required is being done by the food photographer to make the food look outstanding. Isn’t it appropriately said, “There has never been a sadness that can’t be cured by good food and good food should be alluring for the Eyes.”
Contact Niharika Shukla for getting the styling as well as the Photography of the food done.
Niharika Shukla Photography 